Summer: a dream season… but a nightmare for your hair

The sun, salt, chlorine: the invisible enemies of your hair fiber

In summer, hair is subjected to multiple aggressions. Prolonged exposure to UV rays, repeated sea bathing, diving in the pool or even friction from sand can considerably weaken the hair fiber . The hair becomes drier, more porous, more fragile.

Keratin, the central structure of hair, is weakened by UV rays

The sun acts directly on the internal bonds of keratin, the protein that makes up more than 95% of the hair fiber. When these disulfide bonds break , the hair loses its strength, flexibility and shine . This is the phenomenon we often observe after a summer in the sun: dull, brittle and difficult to style hair.

Traditional care is often insufficient

Conventional moisturizing masks or conditioners provide temporary relief, but they work on the surface. However, it's at the very core of the fiber that damage occurs. What's needed is a treatment that can deeply repair while providing daily protection.

LAO Care Regenerating Hair Cream: a natural restorative and protective treatment

A patented active ingredient that acts at the heart of the fiber

LAO Care Regenerating Hair Cream is based on PEPTICARE®, an active ingredient for which LAO Care has registered the patent, 100% natural which regenerates the hair at its core, allowing it to be protected or repaired if the damage has already taken hold.

A concentrated, natural and sensory formula

It's formulated with natural, vegan ingredients, and of course, silicone-, paraben-, and sulfate-free. Its light yet rich texture is designed for daily use : a very small amount goes a long way. The equivalent of a grain of rice for fine hair, one pump for thicker hair. This makes it an economical, long-lasting, and particularly practical treatment.

Its natural fragrance with vanilla notes evokes vacations and sunshine, while its non-greasy texture allows for easy application at any time of day.

Freedom rediscovered: the audacity to live the summer with your hair down

This is where the real revolution lies: with LAO Care Regenerating Cream, there is no longer any need to hide or tie up your hair to protect it from the summer. No more casual buns at the beach or head scarves tied as a precaution. Thanks to this invisible but effective hair protection, hair can be worn loose and confidently.

The cream allows you to dare, to fully enjoy summer without making any compromises . It frees the hair so that it expresses itself, so that it lives and shines.

How to incorporate hair cream into your summer routine?

Before the exhibition: prevention rather than repair

Applied to dry or damp hair before any exposure, the cream forms a protective veil which acts as a real shield against UV rays, salt and chlorine from the swimming pool.

After your swim: preserve and regenerate the fiber

Enriched with organic camelina and ceramides, it is applied to hair that is still damp and rinsed with clean water after swimming. Then head to the bathroom to perform the Complete Regenerating Treatment INTENSE PROTEIN BONDING composed of the Regenerating Shampoo, the Regenerating Mask and the Cream for clean and lastingly strengthened hair!

In daily care: maintain radiance and suppleness

The cream can be used daily as a light treatment. It tames frizz, restores shine, and makes hair instantly softer.

A portable treatment that follows you all summer long

The format of LAO Care Regenerating Hair Cream has been designed to adapt to the rhythm of summer. Its compact bottle (100 ml) can be easily slipped into a handbag, beach bag or cabin suitcase.

You can take it everywhere with you: on vacation, on weekends, to the gym or even to a café terrace. This portable format makes the cream an everyday companion , for touch-ups of care or style whenever necessary.

The Hair Cream that cares and gives confidence

LAO Care Regenerating Hair Cream combines protection, repair, sensoriality, and freedom. It's not just a summer treatment: it's a bold gesture. It's about letting your hair live fully, without constraints or compromise.

It allows you to do what few hair products really offer: live your summer with your hair down, confident and with confidence . It's no longer just a product, but a new relationship with your hair.

With LAO Care, taking care of your hair becomes an act of freedom.

Every hair is unique. To take the best possible care of yours, get your LAO hair diagnosis and get a 100% personalized routine!

MAKE THE DIAGNOSIS

FAQ - Frequently Asked Questions

1. How to protect your hair from the sun?

By applying a leave-in treatment like LAO Care Regenerating Hair Cream, it forms a natural protective veil that acts against UV rays, salt, wind, and pollution.

2. What care should I use for sun-damaged hair?

A treatment capable of repairing the internal structure of the hair. LAO Care cream regenerates the disulfide bonds of keratin, making hair more resistant, supple, and shiny.

3. Can you swim with the cream in your hair?

Yes, it's even recommended. The cream protects the fiber while swimming. No need to tie your hair back: it's free and protected.

4. How much hair cream should I apply?

A little goes a long way. A grain of rice for fine hair, a hazelnut-sized amount for thicker hair. Its formula is concentrated and economical.

5. Is this cream suitable for all hair types?

Yes. Its lightweight texture is suitable for fine hair as well as curly, frizzy, kinky, or color-treated hair. It leaves no greasy residue.