+8 out of 10 French people have hair problems.
Thanks to our knowledge and understanding of the biochemical mechanisms that govern your hair fiber, we have been able to develop innovative technologies that repair or prevent damage to your hair.
THE SCIENCE OF HAIR
UNDERSTANDING HAIR
Understanding hair begins with distinguishing between two realities : the scalp, a living and essential system, and the hair itself, a dead but biochemically active material. It is this distinction that changes everything.
THE KEY IS THE DISSOCIATION OF HAIR AND SCALP: TWO NEEDS, TWO CARE PROCESSES.
The scalp is a living skin: it breathes, renews itself and creates the environment that conditions the health of the hair. The hair, on the other hand, is a keratin rod: it does not nourish itself, does not hydrate itself, but it can be protected and regenerated .
At LAO Care, we develop cleansing treatments that respect and restore the balance of the scalp , and fiber treatments that protect and prolong the life of the hair , even when faced with chemical or thermal aggressions.
It's this duality—between a living scalp and a fiber to protect—that guides each of our treatments. It's the starting point. The one that changes everything.
WHERE TO START?
Protein capital
Protein capital is to hair what sun capital is to skin.
Hair is a keratin shaft, exposed just like your body to daily damage: UV rays, pollution, fine particles.
Likewise, you brush it, color it, bleach it, straighten it... and each action weakens it by breaking the bonds inside the keratin and altering the scales on its surface.
Advice from the founder
Your first steps toward understanding your hair's unique language
OUR FIRST PATENT, FILED IN 2021 AND OBTAINED IN 2024
LUMINACARE© technology
Day after day, the protein capital of your hair diminishes: it becomes dull, splits and breaks.
UV rays and pollution oxidize the hair fiber and accelerate this process.
Thanks to LUMINACARE® technology patented by LAO Care since 2021, protect your hair from UVA rays, pollution and fine particles from the very first wash.
+50% antioxidant protection.
THE KEY TO BEAUTY: PROTECT THE HAIR
Each product in the LAO Care daily range incorporates the LUMINACARE® active ingredient based on hemp protein, a plant that is as virtuous as it is protective.
OUR SECOND PATENT, FILED IN 2024
PEPTICARE® technology
Hair is a keratin shaft. When bleached, straightened, curled, or heated, it weakens from the inside out by losing its disulfide bonds, becoming more fragile and brittle.
This observation led to the creation of PEPTICARE®, a 100% natural active ingredient derived from camelina protein. regenerates broken disulfide bonds in keratin through a unique biochemical reaction at the heart of the hair.
- +73% of Keratin disulfide bonds regenerated*
- 51% of hair is stronger**
- 24% additional breakage resistance **
*Instrumental test on strands of bleached hair then washed with the Complete Regenerating Treatment
**Instrumental test on strands of hair subjected to heat then washed with the Complete Regenerating Treatment
RESULTS PROVEN BY SCIENCE
It is with the help of biotechnology and chemistry engineers that LAO Care has achieved the impossible: regenerating damaged hair at its core thanks to a 100% natural active ingredient integrated into the formulation of 3 complementary treatments to be used as a course of treatment.
DIVE INTO THE UNIQUE LANGUAGE OF YOUR HAIR
Every head of hair is unique and deserves personalized attention. Our diagnosis draws on LAO Care expertise to offer you the ideal routine and targeted advice for healthy hair.